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This is a re-design of a popular print magazine which is produced by the Print Council of Australia to showcase art, design and print-making.
The new, fresh, modern layout I implemented encourages a direct calling to a younger audience, whilst still appearing welcoming to the pre existing readership, through its sophisticated, straightforward look and feel.
The front page of the publication has a removable cover, which is a piece of artwork itself and can act as a collectable poster with each edition. This is designed to stand out on the shelves and be appealing to new and old readers.